THE CHALLENGE - The brand owner of one of Smith & McLaurin’s (SMCL’s) customers encountered an adhesive problem during the integration of Pressure Sensitive Labels (PSL) within their inline bottling and label application system. The problem occurred when the label needed to be repositioned if misaligned on the inline applicator. The existing adhesive was not staying open long enough to allow the label to be repositioned, causing significant downtime on the bottling line.
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